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If you can’t tell the difference, why pay the difference?

KGAN, the CBS affiliate in Cedar Rapids, did a story about the growing popularity of store-brand products. They blindfolded shoppers and had them taste-test their favorite name-brand products and the equivalent Hy-Vee brand items, then asked the shoppers to guess which was which. Watch the story and see how they fared — the results might surprise you!

KGAN – Major label vs Brand X

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